Written by Jalisa Walden

Fitbit, Inc. is private startup company focusing on consumer electronics. The company was founded in San Francisco, CA in 2007 by James Friedman and Eric Park. In 2008 the founders introduced The Fitbit Tracker, a product that tracks your motion and converts the data into useful information about your daily activities.

The Fitbit Tracker uses a three-dimensional sensor similar to the one in the Nintendo Wii to sense user movement. Fitbit is useful because it allows an individual to keep track of diet, health, and fitness. The Tracker measures steps taken, distance walked, calories burned, and activity duration and intensity. The Fitbit can be worn on your waist, in your pocket, or on undergarments. It also measures sleep quality through metrics such as how long it takes the wearer to fall asleep, how often they wake up over the course of the night, and for how long they are actually asleep. For sleep measurements, the Fitbit is clipped to the included wristband. 

A wireless base station is included to receive data from the Tracker and also charges the battery. The user then connects to a computer and the base station will upload data to the Fitbit website. From the website a number of features are available such as seeing an overview of physical activity, setting and tracking goals, and keeping food and activity logs. The company is coming out with new features such as Blood Glucose Tracker, Blood Pressure Tracker, Heart Rate Tracker, Custom Tracker, and Body Measurements. If you are interested in improving your wellness, the Fitbit Tracker will help you reach your health goals. 



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